New Chargers logo doesn’t help retain their fan base

Thanks to the new Chargers logo, their transition to Los Angeles didn’t start on the right foot.

Sure, we get it. Moving to Los Angeles has been a big deal for NFL franchises over the past two seasons.

The Rams were expected to be at least decent in their first year, but that wasn’t the case. Instead, Jeff Fisher led his team for most of the season to more mediocrity.

While the Rams turned the page for the better with the hiring of new head coach Sean McVay, the Chargers are in a different boat.

And it starts and stops with their attempt at a new logo.

Re-designing the team was only a matter of time. It’s been more clear with them than with any other franchise.

Getting out of San Diego means giving Los Angeles anything and everything it wants.

A chance to root for a team outside of the Rams is tempting for some undecided fans. For die hards, however, it’s an unacceptable truth.

While the Los Angeles Chargers will (hopefully) be more consistent than their counterpart, that’s no guarantee.

One certainty, though, is the better running game that they bring to Los Angeles.

In a league that centers on passing ability and receiving core, it’s undetermined if that advantage will come into play.

Whether the Rams or Chargers will best each other as the best team in the city may come down to who doubts themselves the longest.

Jared Goff may come out in his sophomore season in a slump due to lack of confidence. Decent performances on his part mixed with blown leads and not-so-wonderful team play can do plenty damage.

If the Chargers can’t bring fans from San Diego along for the ride with them, good luck getting anyone else on the wagon.

Next: Rams Find New Head Coach

It won’t happen that way.