Rams: “All or Nothing: Los Angeles Rams” trailer breakdown
By Kajal Lang
Every second and detail of the masterfully directed trailer perfectly represents and symbolizes the Los Angeles Rams 2016 season.
It begins with the positivity and hype before the season- the Rams moving back to bright and sunny Los Angeles. The team was coming off of a 2015 season where their defense dominated, and their star running back, Todd Gurley, showed flashes of a greatness- modeling a young Adrian Peterson in his rookie year.
In addition, they traded a king’s ransom to get the #1 overall pick and draft Jared Goff; who was considered to be the best quarterback in the draft and was now to be the face of the franchise.
On the field, the audience sees an inside look at the first practices and the pre-season. The excitement of a quarterback battle between Case Keenum and Jared Goff spices up training camp; a battle which the rookie is expected to win.
We also get to see the players outside of practice. The program gives an exclusive look into the personal lives of the players as they relocate from St. Louis to California.
This off-the-field perspective is what makes the program so enticing, to begin with as you watch your favorite Rams not only in the locker room but at home where they seem like completely different people. The trailer even shows the feared quarterback killer, Aaron Donald, at what appears to be a charity event with a crowd of little kids. The excitement of LA life and a new season are palpable to the audience member.
Then… the music changes and the good times cease to roll.
The stress of the season kicks in and the team falls apart. After a three-game winning streak, the Rams go on to lose 11 of the next 12 games.
Goff, who was drafted to be the savior of the organization, becomes an expensive backup for Case Keenum while the #2 overall pick, Carson Wentz, is winning games in Philadelphia.
Todd Gurley is struggling to find success with the offensive line play being so poor. The team’s offense has collapsed which costs them games, and in some cases, costs people their jobs.
One minute and twenty seconds into the trailer is where it really takes a turn. It shows Jeff Fisher addressing the team in the beginning of December, after failing to keep his preseason promise that he made in Hard Knocks to finish better than 7-9 in 2016.
After taking them to a 4-9 record, Fisher announces to the team that he had been fired and would no longer be their head coach. The shot ends with the players looking disappointed and disgruntled by the news as it marks one of the lowest points of the season.
There is a redeeming section of the trailer in the end that proves why the show is worth watching for any Rams fan who may not want to relive the pain of the first season in LA.
The closing scenes highlight some of the positives of the season- the win celebrations, the laughing, and the camaraderie- all with an exhilarating team speech playing in the background. Even though 2016 was a bad season, the young team is still together and growing with one another.
The battle cry of “we’re all we need”, being chanted as the trailer fades to black, shows the bonds and brotherhood they all have formed that inspires fans to hope for next season.